Cannabis Club TV, a digital infotainment network currently developing a cannabis-centric travel show with Tommy Chong, has acquired dispensary digital marketing company Vast Display Network in a stock and cash deal worth $2.75 million over two years.
Chong, 79, announced the show’s development in August. It’s described as “similar” to “Anthony Bourdain: No Reservations.”
Danny Keith, Cannabis Club TV founder and CEO, said the deal will help the company build on its integrated video entertainment services. The company currently produces content delivered directly to consumers at point-of-sale, over the Internet, and on TV.
“We’re now a fundamentally different company with a diversified set of capabilities and businesses that set us apart from the competition,” he said in a press release. “Cannabis Club TV realizes that the Pacific Northwest is a vital component to the cannabis story and our acquisition of Vast Networks is the pivot we were looking for, good people and sound relationships are paramount in this space.”
Vast founder Dan Kemmis will remain with the with the marketing and broadcast network as head of global business development as the company begins extending its network and services to retail and medical dispensaries and to consumers via mobile and in-home devices